Google Ads Assessment Test

About the assessment

A person working with Google Adwords is required to have in-depth knowledge of initiating and executing online advertising campaigns and researching keywords to be used in ads and site content. 

This test checks core concepts such as account setup, campaign structure, campaign settings, metrics (CTR, CPC, CPA), keyword analysis, negative keyword analysis, landing page analysis, conversion analysis for both text and display based ads. Candidates who do well in this test can help organizations:

• Run productive ad campaigns
• Generate more leads and increase prospects conversation rate
• Develop a strong brand

Details about the assessment:

• Questions: The assessment is made up of 65 questions
• Time limit: You will have 90 minutes to complete the assessment
• Pass rate: You need to get a score of 80% or higher to pass
• Validity: 30 days